“So what do you do for a living?” someone asks you at a house party. “I'm a writer,” you answer. A hush falls over the room. Heads turn. Suddenly, you're the center of attention. There is a fascination that many people have with writers. But, obviously, impressing people at social occasions isn't the best justification for getting a job as a copywriter. There are other more practical reasons why this employment opportunity can be so desirable.

As a copywriter or staff writer, you get to work with a team of creative professionals. In the morning, you're discussing layout with the design artist. At noon, you're meeting with a client during a working lunch to present your concepts for a new advertising campaign. In the afternoon, you're editing and polishing a new Web site. It's quite a day!

And here's the best part: You get a steady paycheck. No paying your dues as a starving artist. Even entry-level writing positions at agencies and corporations pay reasonably well. If your work is solid, you can expect to move up the ladder quickly. Eventually, you could be managing other writers, or even an entire communications staff of writers, designers, art directors, illustrators, and production coordinators.

The toughest part is breaking in and getting that first job. The competition can be fierce. A Help Wanted posting in the newspaper or on the Internet often generates a stampede of replies. There is no shortage of people who would love a job as a writer. But don't be discouraged. Someone has to get the work. And, if you follow the tips in this chapter, that someone could very well be you.