Visibility is an important key to success in real estate, so you should take advantage of every opportunity you can find to promote yourself and the services you offer. It takes a little time and effort, but the good news is that you can increase your visibility without spending a fortune on expensive advertising.

If you don't already take part in local activities, do so! Become active in your community. Volunteer at charitable institutions or thrift stores. Join civic organizations such as your local historical society and take time to participate in their events. Do you have hobbies and special interests? Join a motorcycle club, a photography group, a gem and mineral society — whatever interests you.

You can become a member of your local Chamber of Commerce and participate in its activities, which are often designed to help local businesses network with each other. Set up a booth at street fairs or at other events where you have the opportunity to talk to people and hand out business cards. Analyze your interests and the events that take place in your community to determine which activities are best for you.