WHEN WOMEN TALK about the bothersome aspects of menopause, hot flashes are the symptom they cite — and complain about — most often. Though hot flashes fade over time, severe symptoms can disrupt both the waking and sleeping hours of your busy life for several years. Fortunately, there are many ways to relieve or reduce hot flashes, but you need to choose carefully — and be sure to consult with your health care professional.