Potential Earnings
As a grant writer, you can earn as much or more than other freelance writers, even though you're working for the nonprofit sector. All clients expect to pay for the things they value the most, and nonprofits truly value grant writers. The more successful grant proposals you write, the more valuable you become to your clients and potential clients.
You are working with organizations that have limited budgets, however, so be fair. Give them a not-to-exceed project fee for every grant proposal. For instance, if you plan to charge by the hour, review the Request for Proposal (RFP) or guidelines, estimate how many hours it will take to completely write, review, and develop the proposal, then add a few more hours to cover contingencies. Using your highest estimate, inform the organization that it will not cost any more than that figure to complete the project. Of course, there may be times you've underestimated a project and make less than you wanted. But as you gain experience with various types of proposals, and get to know your clients and their work, you'll find that as often as not, you'll complete the project in far less time than you had estimated.
Base your fees on your hourly rates, but give clients with limited budgets a guarantee that costs will not exceed a certain amount. Even if you find that you have exceeded the time you would have allotted the project, you should not exceed your estimate when you bill. Nonprofit organizations do not have a lot of flexibility in their budgets.
There is no way to estimate what a grant writer can earn. It depends on whether they are employed full time as a grant writer or they freelance, whether they are specialist or generalist writers, whether they take in several projects a year or just one or two, where they live in the United States, and myriad other considerations. A best guess for full-time employed grant writers within nonprofit organizations is the salary of a mid-level manager. Freelance grant writers can charge their hourly rate, whatever they and their local market dictate, and often earn more than full-time employed grant writers.
As a general rule of thumb, you can figure an experienced grant writer will estimate the hours for a project within the ranges listed on the chart below. These estimates include meetings with clients, filling-out forms, writing budgets, writing the grant proposal itself, and making revisions. Minor expenses such as shipping, mailing, or mileage are not included.
Item |
Time required |
Federal grants (one department) |
40-60 hours |
Federal grants (more than one department) |
90-120 hours |
Specialized grants (medical or research science) |
100-180 hours |
Foundation grants (assets of less than $20 million) |
3-8 hours |
Foundation grants (assets of more than $20 million) |
10-20 hours |
Corporate-giving program grants |
Similar to foundations |
State/local government grants |
10-20 hours |
Until you become accustomed to the process, it will probably take you longer to write your first few grants. It's also likely to take more time when you write a grant for a new client. But as you work with them on developing subsequent proposals, you'll find that you accumulate “canned” text that you can use over and over again. For instance, several paragraphs in your need statement must describe the organization and those it serves. Once a client approves what you've said and your first grant for them is successful, there's no need to “reinvent the wheel.” It will save you a lot of research and writing time if you plug in those paragraphs when you tackle their next proposals. You can reuse them again and again with only minor updates and revisions.
Never accept a grant-writing assignment for a percentage of the final grant award. First, you will not be paid unless the funding is awarded, and second, a financial stipend for grant writers is rarely allowed under the terms of the grant award agreement.
Try to meet annually or biannually with funders. Get to know the people at the local foundations. This can help as you get started with your career, so you'll know better what they're looking for in a proposal. Things change. You may meet with the program officer of a local community foundation who tells you that they based their decision about whether to present a proposal completely on the need section. If the writer didn't prove need right away and have evidence to support that position, they weren't interested. But over time this may change, and you may find that their focus shifts — for example, maybe these days they look for things that approach systems change. Now you'll know that you need to focus your proposals and your client's attention around a framework of systems change.
If you are freelancing, meet with funders as an independent writer rather than on behalf of a nonprofit client. Use the knowledge you gain in the meeting to help your clients frame their requests to local foundations.
You are in a perfect position to watch for trends in funding — locally and nationally. For many years, for instance, funders have emphasized, if not mandated, collaborative approaches to projects. They still are, but when that component was first introduced, it could have taken grant writers by surprise.
Recently, funders have emphasized project components such as professional development in educational projects, audience engagement for cultural projects, or systems change for problem-solving projects. Outcomesbased work plans and evaluations are another relatively new request from grantors. Today, funders are emphasizing sustainability plans, and some are even going so far as to change their approach to grantmaking away from funding start-ups and toward funding ongoing operations.
If you see two RFPs that ask for information about a new focus or that mandate a new criterion, chances are that other funders will soon be wanting the same thing. Think of those original two requests as being at the forefront of a new trend. Then, when the other funders hop on board — as they will — you and the organization you're working with will be ready to respond. You will be establishing yourself as essential to the clients you're working for, and your business will continue to grow!

